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How to Setup a Branded GIPHY Account

Updated: 3 days ago

Learn how to set up a branded GIPHY account and increase your brand's visibility in this step-by-step guide. Let's get started. 


Did you know that having a branded GIPHY account can help increase brand recognition and engagement on social media? According to GIPHY, branded content sees an average of 3x more engagement than non-branded content.  GIPHY is a popular platform for sharing and creating animated GIFs, stickers, and other visual content. 


As a brand, having a presence on GIPHY can increase your reach and engagement with audiences on social media. In this guide, we'll show you how to set up a branded GIPHY account, step by step. You'll learn how to sign up for a GIPHY account, apply for a brand channel, and complete your profile with your brand's unique information.


Signing Up to GIPHY

  1. Go to GIPHY's website: https://giphy.com/

  2. Click on the 'Join' button in the top right corner.

  3. Choose to sign up with either your email, Google, Facebook, or Apple account.

  4. After signing up, you will be redirected to your new GIPHY account's dashboard.



Applying for a Brand Channel

  1. To apply for a branded GIPHY account, visit the GIPHY for Brands application page: https://giphy.com/apply/brands

  2. Fill out the application form with your brand's information, including the brand name, website, social media links, and a brief description of your brand.

  3. Upload a profile picture (recommended size: 480x480 pixels) and a header image (recommended size: 1920x1080 pixels) that represent your brand.

  4. Agree to GIPHY's terms and conditions, and click 'Submit Application'.

  5. GIPHY's team will review your application, and if approved, your account will be converted into a branded GIPHY account.


Completing Your Profile

  1. After your application has been approved, Log in to your GIPHY account and click on your profile picture in the top right corner.

  2. Click on 'Settings' from the dropdown menu. Fill in your brand's information, including a short bio, website URL, and connected social media accounts.

  3. Save your changes by clicking 'Update Profile'.


Setting up a branded GIPHY account can help elevate your brand's presence on social media and engage with your audience in a fun and creative way. By following these simple steps, you can create a GIPHY account, apply for a brand channel, and complete your profile with your brand's unique information.


If you are looking for an easy solution for managing your GIPHY brand account, consider GIPHY Brand Boost, which  provides everything you need to establish and maintain your brand's presence on GIPHY, from account creation to content creation and optimization. 


Now that you have set up and applied for your branded GIPHY account, it's time to take the next step in our walkthrough: Creating and Optimizing Stickers on GIPHY





 

About Altered State Productions

Altered State Productions blends cutting-edge technology with creative Giphy Case Studies, delivering digital content that captivates and communicates. The agency prides itself on transforming ideas into impactful digital content that engages audiences and drives the narrative forward. With a pulse on the latest tech and a knack for creative solutions, Altered State Productions is the partner of choice for those seeking to make a bold statement in digital marketing and marketing.

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